Search Engine Optimization
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Get Found on Google
Having a pretty website is only a small part of the battle. It needs to be found by your customers when they search for your services. In order to make that work you need to optimize your site so that Google finds it and knows to recommend your business to people searching on Googles web page. The better your site, along with other online strategies are optimized the way Google wants them to be the higher you will rank. Statistical data has shown that as many as 76% of people never scroll past page one when searching! and over 50% of searchers click on one of the first 3 rankings!
SEO has become more complicated and trying to keep up with Google’s ever changing guidelines, algorithms, and terms of service has started to make optimizing your website more like rocket science. No need to worry, you've come to the right place. At ARK innovative, we have a systematic approach to ensuring SEO success for your online business. Our SEO experts look at a whole slew of factors that will help build a strong foundation for your SEO initiatives.
When properly harnessed, SEO is one of the most valuable tools available to your marketing strategy. Showing up on Google's first page for your primary keywords is like winning the lottery. The Search Engines are a virtual gold mine of getting new customers.
Which Seo Plan is Right for You?
We understand what it takes to create a successful SEO campaign and believe that every strategy should be unique to your brand. Let's find out what would work best for you. We've got the knowledge you need.
Blow your competition away
Getting found in your neighborhood is foremost to the survival of your business. If you’re a brick and mortar relying on people to come to you for business, you need to show up on Google Maps and rank highly for your products or services in your service area.
We realize that being found when a consumer is searching for a service is a crucial deciding factor on whether they purchase from you or your competition. Our local SEO plans focus on not just getting you on page one of Google, but several times with high rankings, Google Maps ranking and also Google My Business visibility.
Conquer the globe
National SEO is for businesses that aren’t focused on servicing a limited geographical area but want to reach national or global clients. In most cases your main focus here is building and maintining your brand.
Search engines, such as Google and Bing, have an algorithm that is able to identify the geographic location of the user and provide the most accurate results based on their query. National SEO isn’t restricted to only one area.
Get out and hit the links
Links help your website get higher rankings in Google when people search for terms related to your business. If your website is on good terms with Google they can also give you immediate exposure to the audience of the site linking to you, which can result in referral traffic and upping your brand recognition, all this while getting you to rank better in search results.
Google has over 200 factors they consider when determining how to rank your website. Some of these have minor impact, while other factors are weighed more heavily. Links pointing to your site from 3rd party sites continuously fall among the top 3 ranking factors.
One study found that the #1 ranking website had 3.8X more backlinks than positions 2-10
Todays modern day phonebook
Have you ever searched for yourself online and found listings with incorrect data such as the wrong address, an old phone number, etc.? Our Directory Management SEO program is designed to get those corrected and improve your local online visibility with the major local search engines, online directories, and review sites.
How do we do it? Good question! We start with a thorough audit of your local presence and see what info is out there about your business that might be inconsistent, incorrect, missing or duplicated. Once we have the information we get rid of the duplicate listings by claiming and removing the ones that don't need to display in search any longer. Then we eliminate inconsistencies by claiming and fixing the data which is shown as inaccurate.
Be on top instantly!
PPC, or Pay-Per-Click, is a form of online marketing where you only pay a small fee whenever someone clicks on your ad. PPC ads are placed at very top of each Google search page results.
You only pay for the traffic these ads create. This makes PPC a great choice for businesses who want to keep control of their budget. PPC is also easy to track so that you can tweak your ads until they generate a positive ROI.
Local Seo Kickstarter
- 1 keyword topic and 1 target location (Location of Business)
- 7 target keywords
- 1 piece of content writing or guest blogging (every 6 months)
- 10+ backlinks every month
- 5 website pages of on-page optimization
- Easy to use SEO dashboard with analytics
- Website audit and SEO issues fixes
- Google My Business listing advanced optimization as required
- Website goal conversion tracking [Google Analytics]
- SEO KPI dashboard and metrics
- Website uptime monitoring and reporting
- Weekly website SEO health check via crawler audit
- Weekly and Monthly SEO status reports
- Dedicated Success Manager
One Size Does Not Fit All.
If you're looking for something a bit more aggressive or something a little different LOCAL SEO PACKAGES then contact us. We will put together a more custom plan to meet your budget!